with eyes open wide
What a wonderful example to all local farmers and producers, really of any good. If we are going to run sustainable and eco-friendly businesses, we need to analyze all aspects of our businesses for these qualities.
I am so proud of my generation and the X’ers right before us who are challenging traditional models of transportation and what it means to have a successful business. Of course profit is necessary, but NOT at the expense of the environment and NOT as a means to become filthy rich.